est. 1997

Grand Theft Auto

began as a video game

$10Bestimated lifetime revenue

Game EconomyGames make up 100% of the revenue we could break down. We use this label at 50% or more.

No. 38 of 99, ranked by estimated lifetime revenue

What we know

Sources checked to 3 September 2026

Estimated lifetime revenue: $10BMoney taken in before costs. This is not profit or company value.
Biggest source of revenue: Games 100%of the revenue we can break down
Verified rights holder: Take-Two Interactive
Where it began: 1997 · a video game
How sure is this estimate?: Solid estimateThe sources are strong across all five checks.

Solid estimatefive checks; the lowest score sets the rating

Verified current rights holder: Take-Two Interactive

Shared-rights records name this holder for trademark.

See all verified rights (2)

Right	Holder	Territory	Since
Game publishinggames	Rockstar Games	Worldwide	1997
Trademarkbrand	Take-Two Interactive	Worldwide	1998

began as a video game, 1997

Games

biggest revenue source in this data

Games

0% of the revenue we can break down now comes from outside games

We calculate these numbers from the records above. The formulas are on the Receipts page. If the data is not strong enough, we leave a number out.

Share from merchandise: 0%
How varied the revenue is: 0 / 100
Revenue beyond where it started: 0%
Average revenue per year: $345M per year; lifetime average, not the current yearly rate
Online interest compared with revenue: not shown: search-interest data was unavailable at snapshot time

Sources and calculationsshow details

Sources for Grand Theft Auto, broken down by revenue type. Estimated lifetime revenue · checked 2026-09-03.
Channel	Value	Share	Confidence	Source	Checked on
Games	$10B	100%	solid estimate	List of highest-grossing media franchises — Wikipedia	2026-09-03
Total	$10B	100%

estimated lifetime revenue · checked 2026-09-03