est. 1988

Madden NFL

began as a video game

$7Bestimated lifetime revenue

Game EconomyGames make up 100% of the revenue we could break down. We use this label at 50% or more.

No. 60 of 99, ranked by estimated lifetime revenue

What we know

Sources checked to 3 September 2026

Estimated lifetime revenue: $7BMoney taken in before costs. This is not profit or company value.
Biggest source of revenue: Games 100%of the revenue we can break down
Known company link: Electronic ArtsPublic sources show this link, but not verified control. EA publishes under NFL/NFLPA licences; licence terms are confidential.
Where it began: 1988 · a video game
How sure is this estimate?: Solid estimateThe sources are strong across all five checks.

Solid estimatefive checks; the lowest score sets the rating

Public sources link this franchise to Electronic Arts

EA publishes under NFL/NFLPA licences; licence terms are confidential.

We could not verify the full current rights picture.

began as a video game, 1988

Games

biggest revenue source in this data

Games

0% of the revenue we can break down now comes from outside games

We calculate these numbers from the records above. The formulas are on the Receipts page. If the data is not strong enough, we leave a number out.

Share from merchandise: 0%
How varied the revenue is: 0 / 100
Revenue beyond where it started: 0%
Average revenue per year: $184M per year; lifetime average, not the current yearly rate
Online interest compared with revenue: not shown: search-interest data was unavailable at snapshot time

Sources and calculationsshow details

Sources for Madden NFL, broken down by revenue type. Estimated lifetime revenue · checked 2026-09-03.
Channel	Value	Share	Confidence	Source	Checked on
Games	$7B	100%	solid estimate	List of highest-grossing media franchises — Wikipedia	2026-09-03
Total	$7B	100%

estimated lifetime revenue · checked 2026-09-03